Recent posts by Marc Escobosa

For his final project in the University of Montréal’s design department, product designer Christophe Robillard asked, “If the bicycle is the standard bearer for sustainable transportation, shouldn’t the object itself communicate the same message?” The Victor Bike is his answer to his own question. By re-conceiving the shape of the frame, reducing the amount of [...]

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A robot learning to flip pancakes from Sylvain Calinon on Vimeo. Even if you put science fiction aside, it’s not hard to imagine a seemingly endless number of real-world applications for robotic technology. But have you ever wondered how a robot learns to perform its duties? In this video, a robot learns to flip a [...]

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The betacup is a recently completed competition to re-imagine a coffee cup with reduced environmental impact. As many as 58 million coffee cups are discarded every year in the United States alone, and along with most of them, a sleeve that protects the holder’s hands from scalding. The proposed solutions offer a range of great [...]

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According to Marty Neumeier in his excellent book, The Brand Gap, a brand, simply put, is “a person’s gut feeling about a product, service or organization.” But all too often, when considering a product roadmap, companies become hemmed in by what they perceive to be their expertise without realizing just how many things can contribute [...]

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If you’ve never seen the SawStop table saw in action, it’s worth watching this video for the sheer engineering vision it took to pull this off…. This is magical product design that changes lives. P.S. The story of SawStop is another one for the build-it-yourself annals — the inventor of the technology originally planned to [...]

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Earlier this year, I posted a video of the production process for the revolutionary Adidas Jabulani soccer ball to be introduced at the upcoming FIFA World Cup. Now, on the eve of the tournament, several players have begun voicing strong concerns about how difficult the ball is to control and how unpredictable it is in [...]

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An article in Supply & Demand Chain Executive reports on new research from IDC Manufacturing Insights and IDC Retail Insights. The “Business Strategy and Supply Chain Innovation” report finds that: Improving product quality is the top supply chain initiative for manufacturers and retailers this year, a reflection of the growing number of recalls in categories [...]

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The American Machine Tool Distributors’ Association (AMTDA) and the Association for Manufacturing Technology (AMT) report that March U.S. manufacturing technology consumption (USMTC) totaled $258 million. According to the AMT website: This total, as reported by companies participating in the USMTC program, was up 58.1% from February and up 49.5% from the total of $172.59 million [...]

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Dan Nocera thinks he can solve our energy crisis with an Olympic swimming pool. MIT Professor Dan Nocera believes he can solve the world’s energy problems with an Olympic-sized pool of water. Nocera and his research team have identified a simple technique for powering the Earth inexpensively–by using the sun to split water and store [...]

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Ever since the publishing of Cradle to Cradle, William McDonough and Michael Braungart’s tour-de-force manifesto on the complicity of industrial designers in the filling of our landfills, product companies have been searching for ways to minimize the impact of their products while still maximizing their profits. With the help of books like this, as well [...]

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